priceline.com
3-year average:
Revenue Growth: 33%
Profit Growth: 66%
Total Return: 81%
Revenue Growth: 33%
Profit Growth: 66%
Total Return: 81%
Is it possible that William Shatner
may soon be recognized by more people for his role as the Priceline
Negotiator than as Captain Kirk? That may well be the case if things
continue as they have been for the online travel company, whose
advertising campaign he has become the face of. (Shatner's character
proved so popular that the company brought him back from the dead in
August, after an 8-month absence from the brand's advertising.)
Priceline allows you to "Name Your Own Price" for hotel rooms while also
offering deep discounts on flights, rental cars, cruises and more.
Bookings have increased by at least 50% every year for the past two
years with last year’s increase driven by a 52.6% hike in hotel room
reservations and increased international activity. Priceline’s net
income doubled to over $1 billion in 2011. -- N.S.
Get stock quote: PCLN
Revenue ($ millions): $4,584
Net Income ($ millions): $1,134
Sectors: Technology
Net Income ($ millions): $1,134
Sectors: Technology
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